Jivan Davé
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OSM

Rebrand

OSM, formerly Outdoor Sports Marketing, represents some of the biggest brands in the outdoor industry. Relationships are at the core of OSM's values. So, to better reflect the connection point between outdoor brands and the consumers who love them we refreshed the OSM brand by distilling old brand elements into a modern monogram. We introduced a new color palette—born from a Blue Ridge mountain landscape—and brand pattern that would play out across brand materials.

Role: Art Direction, Design

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Website Refresh

Website Refresh

We worked within the constraints of OSM's existing Wix website platform to redesign the continuous scroll page structure to reflect the new branding. Visit the site here.

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Credits

Credits

Agency - FerebeeLane
Creative Director - Cory Schearer
Copywriter - Morgan Booker